K-Palette is highly popular makeup brand in Japan best known for its long-lasting and award-winning range of “1 Day Tattoo” cosmetics. Its 24h Real Lasting Eyeliner is one of Japan’s best-selling liquid eyeliner with patented micro-fiber brush and waterproof polymer molecule for quick-dry and non-smudge eye makeup.
K-Palette was launched in Singapore in 2007 and has received numerous prestigious awards for its products annually. K-Palette has since grown its brand name to be synonymous with high performance liquid eyeliner in the mass market.
K-Palette has also subsequently launched its liquid eyebrow liner, mascara, mascara base and oil control powder in 2009. The latest product by K-Palette, the 24h Real Lasting Eyepencil, is also receiving a lot of hype in the market, with 500,000 pieces sold a year in Japan!
K-Palette only offer a limited range of eye make up because they want to focus on their core strength, developing the best eye liner ever. They certainly have a cult following; make up artists, beauty junkies and professional women all swear by the 1 day tattoo range.
For more information visit: www.kpalette.sg
